Cookie Policy



Our Privacy Policy describes how we collect and use information, and what choices you have. Like most websites, one way we collect information is through the use of a technology called “Cookies” and similar tracking technologies in order to recognize you and your device each time we display Gifts to you.

What is a Cookie?

Most websites store a small amount of text in the browser that you use and that text is called a “Cookie.” Other technologies function similarly to collect data about your browsing activity, including entity tags (eTags), pixels, web beacons/ GIFs, local storage, or other identifiers on your device and browser settings) – together, “Cookies”.

Cookies are designed to assist your computer or device to remember something a user has done within that website e.g. remembering that the user has logged in, or which buttons have been clicked, or what content has been searched for and presented.

You can learn more about cookies by visiting www.allaboutcookies.org.

Do I have to accept Cookies?

To make the most of the Nift Sites and Services, cookies need to be enabled on your browser and certain features may not work effectively if you reject Cookies and your experience may be different than if you have Cookies enabled.

There are only two categories of Cookies we may use on our consumer pages:
Essential Cookies are required so the Nift Sites work in the way you expect. Analytics Cookies are used for internal analytics and include cookies from providers like Google Analytics.
We may update this list periodically as we make changes to Cookies used as part of the Nift Services.

Name of Cookie Description of the Cookie Classification of the Cookie (Essential/Strictly Necessary or Analytics)
_nift_session This is a temporary cookie that lasts for a session to remember your activity during your session, starting when you launch on the Nift site and ending when you leave the website or close your browser window. Session cookies contain information that is stored in a temporary memory location which is deleted after the session ends. Essential/ Strictly Necessary
AWSALBTGCORS Amazon Web Services Load Balancer. This load-balancing cookie is managed by AWS and is for Weighted Target Groups associated with cross-origin resource sharing (CORS) requests. With CORS requests, some browsers require SameSite=None; Secure to enable stickiness. In this case, the elastic load balancer generates a second stickiness cookie, AWSALBCORS, which includes the same information as the original stickiness cookie, AWSALBTG, plus the SameSite attribute. Clients receive both cookies in response.This cookie expires in seven days. Essential/ Strictly Necessary
AWSALB Amazon Web Services. These cookies enable us to allocate server traffic to make the user experience as smooth as possible. A so-called load balancer is used to determine which server currently has the best availability. The information generated cannot identify you as an individual. This cookie expires in seven days. Essential/ Strictly Necessary
AWSALBCORS Amazon Web Services Application Load Balancer Cookie: This cookie is managed by AWS and is used for load balancing. With cross-origin resource sharing (CORS) requests, some browsers require SameSite=None; Secure to enable stickiness. In this case, the load balancer generates a second stickiness cookie, AWSALBCORS, which includes the same information as the original stickiness cookie, AWSALB, plus the SameSite attribute. Clients receive both cookies. Expires in seven days. Essential/ Strictly Necessary
AWSALBTG Amazon Web Services Application Load Balancer Cookie: The ASWALBTG cookie is a load balancer-generated cookie for Weighted Target Groups. It is used to honor sticky sessions and enable target group stickiness. When the load balancer first routes a request to a weighted target group, it generates an encrypted cookie named AWSALBTG that encodes information about the selected target group and includes the cookie in the response to the client. When the load balancer receives a request from the same client that matches a rule with target group stickiness enabled and contains the cookie, the request is routed to the target group specified in the cookie. This cookie expires after seven days. Essential/ Strictly Necessary
LC_TOK This cookie stores the user's hashed text ID, so that the website does not need to ask the user for their name and email each time they log on or activate another Nift Card. This cookie expires after one year. Essential/ Strictly Necessary
_gid Google analytics. Registers a unique ID that is used to generate statistical data on how the visitor uses the website. This cookie expires after 1 day. Analytics
_ga Google Analytics. Registers a unique ID that is used to generate statistical data on how the visitor uses the website. This cookie expires after 2 years. Analytics
_gd_visitor 6sense cookie that resides on the Gonift marketing pages, which collects visitor data related to the user’s visit to the website, such as number of visits, average time spent on the website and which pages have been loaded. This cookie is only active on our homepage and business marketing pages and not in the Nift customer flow. This cookie expires after 2 years. Analytics
_ga_# Google. This cookie is used to distinguish individual users by means of designation of a randomly generated number as client identifier, which allows calculation of visits and sessions. This cookie expires after one year. Analytics
_gat_gtag_UA Google. This cookie is used to store A unique user ID. This cookie expires after 1 minute. Analytics

How to control and delete Cookies

You have the ability to accept or decline Cookies. Most Web browsers automatically accept Cookies and you may manage how your browser or mobile device handles cookies and related technologies by adjusting its privacy and security settings. Please note that if you disable Cookies, you may be unable to participate in, or access some customized features of our Services. If you want to disable Cookies you need to change your website browser settings to reject Cookies. How to do this will depend on the browser you use. Here is further detail about how to disable Cookies for some popular browsers: Chrome, Firefox, Safari, Microsoft Edge

Changes and updates to this Cookie Policy

We will post any adjustments to the Cookie Policy on this page, and the revised version will be effective when posted.

Our contact information

Please contact us with any questions or comments about this Cookie Policy by email at privacy@gonift.com or our USPS mailing address:

Nift Networks, Inc.
867 Boylston St., Suite 500
Boston, MA 02116
Attn: Legal Department

Last updated: August 28, 2024